Search engine optimization is a service that it is almost always more effective to hire an agency than to try and learn the ins and outs yourself. You wouldn’t go ripping into the walls of your house to fix busted electrical wires after watching a couple of YouTube videos, would you? Of course not. So why would you rip into the metaphorical walls of your website and brand to try and fix the things that are impeding your rankings?
At Digital Burst, our clients don’t settle on us. We welcome our Sydney clients with open arms. We do everything in our power to ensure the most efficient, effective, and thorough work possible. We aren’t a fly-by-night agency doing the same cookie-cutter plan with a few side roads here and there. We are a titan in the Australian market and beyond. We are the best SEO service in Sydney, period.
Every customer’s website is their ship. While the business owner might be the captain, we are the crew. We exist to make sure there is nothing but smooth sailing on the high seas of search engines.
We are leaps and bounds ahead of the competition for customer satisfaction. Our services go eons past alternative SEO services in Sydney. Digital Burst offers complete transparency in our service offerings, presenting a rock-solid action plan to our customers before work even begins. We identify strategies that will benefit you, and then implement those strategies, customizing every piece to your business’ specific wants and needs.
But we do more than tell you why we are the right SEO company for the job. Let us expand into what we can do for your business and how we plan to do it. Then, you can decide when you want to take your business’ online presence to the next level with Digital Burst.
SYDNEY SEO THAT GOES AGAINST THE GRAIN
Some SEO consulting services in Sydney provide push-button services that have questionable automation. Others use tactics that may cause a site to experience penalties, disappearing from results without warning.
SEO services with Digital Burst are 100 percent transparent. You will notice a drastic increase in website traffic and rankings with us. Additionally, you will also have transparency in our processes, and access to our internal system for task management. This ensures that you aren’t left in the dark.
All SEO campaigns performed through Digital Burst offer:
- Quality audits of your web properties
- In-depth keyword research
- Content marketing
- Content gap analyses
- On-page SEO best practices
- Acquisition of backlinks
And much more. Let’s dig into each of these:
AUDITS OF WEB PROPERTIES
Digital Burst performs deep-dive analyses of the structure, load speed, coding, and accessibility of your site. Issues with any of these checks can result in substantial penalties for your site’s search engine optimization. These comprehensive audits ensure that no stone is left unturned before the heavy lifting begins.
IN-DEPTH KEYWORD RESEARCH
Keyword research is an art. Currently, it is one of the most difficult strategies to perform correctly. Many SEO services in Sydney scratch the surface of fundamental keyword research. Digital Burst goes in-depth, ensuring that we discover the targets that will push you to the top of your chosen keywords. This is the backbone of any successful SEO campaign.
Digital Burst takes pride in our top-notch content marketing offerings. We can assist our clients in creating incredible content, and getting the word out about their product or service. Content is the backbone of all campaigns, and content that is informative and resourceful will naturally attract exposure. Exposure leads to link building, new target audiences, and conversions.
CONTENT GAP ANALYSES
Content is king. However, if nobody can find your content when searching, does it actually exist? Digital Burst’s professional staff assist clients in discovering gaps in their current content strategies and then fill those gaps to improve brand visibility.
ON PAGE SEO BEST PRACTICES
Ensuring that your website’s design is optimized correctly is half the battle for search engine dominance. Proper SEO displays thematic relevancy of your site to your broader audience, giving you a more useful link directly to your consumers. Digital Burst performs the highest quality SEO work in the business, ensuring that your site remains a smooth-running engagement and conversion machine.
ACQUISITION OF BACKLINKS
Digital Burst has a tried-and-true white hat outreach strategy, which works to bring incoming signals of trust to your website. This allows search engine crawlers to recognize your site and brand as a relevant, trustworthy authority in your given space. We have curated a massive network of link-building opportunities, and are more than ready to engage with these website owners to build brands together.
BUT WHY CHOOSE DIGITAL BURST?
The search engine optimization environment has changed drastically in the past several years. Even since 2012, thousands of SEO “companies” have come out of the woodwork across Australia, and worldwide. Many of these companies are rebranded storefronts for operations based out of third-world countries with far less available resources than in-house providers.
SEO is a treacherous landscape. Settling on low-quality offerings can lead to permanent damage to your website and brand. This can, in turn, severely affect your bottom line. We have had many clients who have been negatively affected by lower-quality SEO service providers, both offshore and right here in Sydney.
We strive to make these worries a thing of the past through impeccable quality, high performance, strong communication, and complete transparency in our processes.
Our business was created to fill a definite void in the Sydney SEO industry. We provide services like no other found in the city, we offer an extremely personalized approach. As a client, Peter himself will be your point of contact. No account managers, no phone tag, just clear and to the point communication, answered questions and met needs.
With over a decade in the internet marketing and search engine optimization industries, Peter is one of the most astute internet professionals in all of Australia. He has helped everyone from small food trucks to multi-million dollar conglomerates experience high levels of success in their SEO strategies and online marketing.
With our services, we will truly partner with your business, treating it like it was an entity of our own, and providing the TLC your brand needs and deserves. If our Sydney SEO consulting is not useful in increasing customer revenue, we fail not only you but also ourselves. And we aren’t in the business of failing at Digital Burst.
Our full-service SEO plans encompass all the services you will need to increase and maintain search rankings for targeted, high-value terms over extended timeframes. These plans include research and planning, strategic consulting, and both on-site and off-site search engine optimization.
WHY IS SEO IMPORTANT FOR MY SYDNEY BUSINESS?
Search engine optimization is easily one of the most misinterpreted, misunderstood concepts in marketing. As one of the top SEO services in Sydney, Australia, Digital Burst would love to clarify some points on the importance of SEO in your growing business.
Over the years, SEO has been misconstrued as nothing more than a simple solution and a slapped-together website, devaluing the real importance of optimization as a vital piece of a stellar marketing strategy for businesses of any size. Many Australians continue asking why search engine optimization is critical for companies.
This is saddening, as SEO is one of the most critical aspects of any business’ marketing campaigns. Additionally, several studies have shown SEO provides stronger returns on investment than more traditional marketing formats like television and print advertising, especially in technology-heavy Australia, and even more so in Sydney.
Much like any other marketing methodology, SEO is in no way a magic fix. However, SEO provides visibility, traffic, branding, credibility, ROI, and insight into the behaviors of your customers. Let’s dive into each one of these.
“SEO in Sydney is vital to the branding and visibility of a business…”
When Australians start looking for services and products to meet their unique needs, a business wants to show higher in search results. However, why this is a necessity extends far past just getting more clicks to your site.
There is a value involved in search appearances for high-profile terms related to your product or service. Most people in Sydney do more than search, click the first site, and call it a day. On the contrary, these users search, click multiple results, change their search terms, look again, click, and repeat the process.
But what does this mean for your small local Sydney business? If you as a brand can show up in all these results, you will gain more and more exposure with each potential client or customer. In this, chances rise that the user will eventually click through to your site. As you were continually on display throughout their searches, your site’s trust mounts in their mind.
“SEO provides strong credibility for your business…”
Australian searchers will make unconscious mental notes of rankings for terms entered into search engines. In the consumer’s mind, a rank is a confidence vote. Search engines see this result as relevant, so it must be.
While this might seem strange, it has real-world applications that have occurred in the past. Years ago, if you were looking in the Yellow Pages for a roofer, would your confidence lead you to the first page, or would you flip to the eighth page and call someone from there? Exactly.
Even though this might not be immediately apparent to the customers of your product or service, higher rankings in search engines are a massive boost to credibility. SEO services in Sydney such as Digital Burst exist to take your business’ credibility to the next level.
“SEO pushes high-quality traffic to your product or service…”
On its own, traffic is worthless to your business in Sydney. However, would you rather have your shop set up Warburton, or in the middle of George Street? The crowds on the street won’t make you money by themselves. However, the likelihood of potential consumers is far higher when traffic increases. There are parallels in the digital world.
Much like Sydney’s central business district, an effort must be made to stand out from the crowd. You need to be able to sell to your potential consumers once they are on your site. However, it is far better to do business on a crowded street than in a small town in the desert.
Fear not, though. SEO is far less expensive than leasing advertising space on George. And those who click through to your site from search results are already what can be considered qualified leads. These people were already looking for services or products like yours when they came across you. They’ve already got the interest. But how do you get them to convert?
“The ROI for SEO is off the charts…”
Search engine optimization provides rewards for your Sydney-based business at a far higher rate than other offline advertising forms. This is due to SEO being pure inbound marketing. Inbound allows you to market to those who are already looking for the services or products your business provides.
There is no need to toss a billboard in their face, take an ad out in the paper, or blast them with advertisements between songs on the radio. At Digital Burst, we are passionate about the unobtrusiveness of internet marketing and SEO. As one of the top SEO providers in Sydney, we want to take this passion and provide your business the outlet to harness their inbound marketing strategies and let go of lower-ROI offline marketing concepts.
“SEO provides unmatchable insights into consumers…”
The traffic generated from SEO campaigns is incredibly valuable, as stated before. But what insights can be gleaned from the traffic to assist in driving your business strategies towards the demographics that are already looking at your content?
This is where powerful analytics tools come into play. The completely free metrics and data available through mechanisms such as Google Analytics are incredibly useful. They provide insights into how your visitors browse and search, the location and language, technologies and devices used, days and times they are most active, and much more. This can assist companies in making more informed decisions regarding their Sydney-based business and strategies, in both an offline and online sense.
At Digital Burst, we are more than a fly-by-night SEO services company running on a shoestring budget with barely capable staff. We are a curated, professional, and passionate agency bent to ensure that your business stands out from the crowd in its online presence. The TLC we put into our projects is the same quality we provide to our customers. At the end of the day, we are not a machine. We are a collective of individuals geared towards delivering the most reliable SEO consulting and services in Sydney. And that is something we can put our names on.